By Todd Duncan

You have already seen how increasing your passion, reducing your procrastination and unlocking your potential are important steps for priority living. There are four more principles of priority living that are also crucial to creating your perfect day.

PRINCIPLE #4: Perfect Your Performance!

In High Trust Selling, the Law of the Dress Rehearsal says a practiced performance is an elevated performance. Mortgage professionals play like they practice. To perfect your performance, you must be in the habit of practicing it. The goal is to build your systems so you are doing the right things the right way.

Henry Wadsworth Longfellow said, “It takes less time to do a thing right than it does to explain why you did it wrong.” There are four things you can do right now to ensure that you are doing the right things the right way.

• Master the art of observation. Observe what’s working and what isn’t. Ask yourself, “Am I so busy being busy that I’m not being productive?”

• Model excellence. Join the Mortgage Mastery Club and forge relationships with the best in the mortgage business. Consider doing a site visit with someone whose business you admire.

• Develop new strategies. If a strategy isn’t working, don’t stick with it. Be willing to try something new.

• Submit to a plan of accountability. Consider hiring a coach with Building Champions. Commit yourself to doing all you can do to be your best now.

   

PRINCIPLE #5: Power Up Your Perseverance!

Remember the train that made it to the top of the mountain by saying, “I think I can. I think I can.” Like the train, your success isn’t a matter of if, it’s a matter of when. But you must persevere, especially when you’re faced with your toughest challenges. Don’t ever give up. Ninety-five percent of the people go 95% of the way and get only 5% of what’s available to them. You can be part of the small segment of mortgage professionals that goes 100% of the way and gets everything available to them.

In a later lesson, you’ll answer twenty-five questions about your mortgage business. As you’re doing this, the key thing to remember is that your success happens one step at a time. If you persevere through every step, every change, and every challenge, your perfect day will be yours.

PRINCIPLE #6: Make New Promises. Live Out Your Priorities!

Promises are critical to priority living in three important ways.

• Promises eliminate confusion. When you make a promise, it helps you focus. There is less difficulty in seeing what you should do and what your motivations are in doing it. Promise-making creates a more natural pull to the activities that you know will give you the life you desire.

• Promises negate compromise. It is hard to be out of sync with your promises for any length of time. The promise will always bring you back to the central behavior and action that is critical to success. You are more unwavering and dogmatic with your time and the way you go about making sure the important things get done.

• Promises increase commitment. When you make a promise that is values based, it is easier to have the commitment for that promise. The more you execute the promise, the more momentum you develop for other growth tasks.

   

Principle #7: Be purposeful in all that you do!

When you are purposeful in all that you do, life changes. There will be real estate agents you say no to that you used to say yes to. There will be borrowers you say no to that you used to say yes to. There could be as many as 50 things in a day that you used to say yes to that you’ll now say no to. You may say yes to getting home at 5:00 even though you made a promise to be home at 6:00 where you used to come home at 7:00.

Never make a sales call again without asking the question, “What is the purpose of this call?” Never call on a client again without asking the question, “What is the purpose of this client meeting?” Never send a marketing piece out again without asking the question, “What is the purpose of this marketing piece?” Never engage in hiring somebody without asking the question, “What is the purpose in hiring this individual?” Make every choice in what you do, when you do it, why you do it, and how you do it on purpose. This filter will make life and business complete.

You can have the perfect day. Start implementing the seven principles for priority living today. By doing so, your perfect day…and your ability to earn more money in less time with less stress…will arrive, quicker than you think.

(Check out the first article in this series: Creating The Perfect Day: 7 Principles For Priority Living - Passion, Potential and Procrastination)

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